Project Description

Strategy & Purpose

The world has become a more turbulent place, where anyone with a new idea can put it into action before you can say “startup” and launch widespread movements with a single Tweet. This has left organizational leaders with a real problem, since the trusted, traditional approach to strategic planning is based on assumptions that no longer hold.

The static strategic plan is dead!!

We think that what is necessary today is a strategy that breaks free of static plans to be adaptive and directive, that emphasizes learning and control, and that reclaims the value of strategic thinking for the world that now surrounds us.  Transforming  basics Classic Strategy to Adaptive Strategy:

  • Predictions to Experiments

  • Data Collection to Pattern Recognition

  • Top Down Execution to Execution by the Whole

Contact us Now!






A Common Purpose: To define a flexible adaptative Strategy!

Creating strategies that are truly adaptive requires that we give up on many long-held assumptions. Instead of the old approach of “making a plan and sticking to it,” which led to centralized strategic planning around fixed time horizons, we believe in defining a Common Company Purpose “setting a direction and a culture and testing to it”,  treating the whole organization as a team that is experimenting its way to success.






We see Strategy as a continuous mental loop of:

  • Observe

  • Orient

  • Decide

  • Act

Get the Tools to pursue a Fluid Strategy!

To provide structure to this fluid approach, we focus on answering a series of four interrelated questions about the organization’s strategic direction: what vision you want to pursue, what is your company purpose, how you will make a difference, how you will succeed, and what capabilities it will take to get there.

What Else? Over 70 customers choose our Strategic Model or Workshops!

Our Strategic Planing Facilitation Workshop, includes the practices needed for preparing and running meetings that yield an agreed strategic plan. The process outputs that form the corporate strategic plan includding:

  • Defining Purpose & Vision

  • Cultural Values

  • Forecast Scenarios

  • Analyses of strengths, weaknesses, opportunities, and threat

  • How to make Strategic decisions

  • Required Tools, Organization or Competences to develop

Contact us Now!